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The Consorzio of Conegliano Valdobbiadene Prosecco Superiore DOCG Reports on 2020 Harvest

26 October, 2020

Contact: Kimberly Noelle Charles
Charles Communications Associates | (415) 701-9463

Conegliano Valdobbiadene Harvest 2020: A Great Success in Both Quality and Value

Solighetto, October 26,  2020 – In the Conegliano Valdobbiadene Prosecco Superiore DOCG appellation, the 2020 harvest has successfully completed.  In a year characterized by the COVID-19 crisis and the various challenges related to it, this harvest helped restore a sense of optimism, particularly with respect to the impressive quality of the grapes brought to the cellar.

This growing season was characterized by mild and dry climatic conditions up to the beginning of summer, with alternating days of rainfall and moderately warm periods thereafter. In fact, thanks to the hills' morphology, which consist of very steep slopes and good sun exposure for the vineyards, potentially harmful excess moisture was avoided. Mild weather brought sunny days and cool breezy nights which are ideal for keeping the grapes in optimal condition before they are brought to the cellar. These meteorological conditions led to a gradual evolution and ripening of the fruit on the vine right up to harvest and helped ensure that the enticing and signature floral and fruity aromas of the Glera grape were captured in vinification. The harvest will most likely be defined by the distinctive flavors and aromas that differ between the two extremes - the northwest and southeast of the appellation - a phenomenon that typically occurs in cooler years.

"This year's harvest presented a considerable and completely new challenge." said Innocente Nardi, President of the Consorzio di Tutela del Conegliano Valdobbiadene Prosecco DOCG, "We set about our work knowing that we still have many challenges ahead of us, and this is why the Consorzio has adopted policies that embody an approach of "healthy" focus, which will guarantee the Denomination's quality and value in the market.”

In a year such as this, the winemakers have made an even bigger effort than usual in order to guarantee that the vineyards and the resulting quality of the wines received the required care. Harvest started in the southeast area on the slopes with the largest sun exposure and gradually moved westwards before climbing the cooler embankments of the Valdobbiadene slopes, where the characteristics of the land necessitate what is called “heroic harvesting,” which requires a mastery cultivated over generations of local practice. The grapes harvested at the two extremes of the Denomination will result in equally diverse wines, demonstrating the exceptionality of the Glera vine. Glera is capable of revealing a wide range of characteristics, from the ripest fruits to white flowers, from less to more notable acidity, all the while maintaining flavors that reflect the diversity of the terrain.

On the steepest embankments of the Conegliano Valdobbiadene territory, between 600 and 700 hours of manual labor are required per hectare every year, compared to an average of 150-200 hours per hectare in flat areas that can be accessed by machine harvesting. It is for this reason that 'heroic' harvesting represents the ingenuity of the region's winemakers. ‘Heroic’ viticulture perseveres by promoting quality, not quantity.

From the northwest area we expect wines with pleasantly fresh green apple and herbal notes resulting from this area's exposure. While from the south-east we foresee wines that taste that exhibit more exotic fruit notes of apple and pear, which are typical aromas of Prosecco Superiore. Overall, the vintage promises a balance between floral and fruity aromas, with a note of acidity which gives the wines their characteristic freshness. It will therefore be a year characterized by the aromatic floral typicity of Conegliano Valdobbiadene, bringing out the characteristics that make it a sparkling wine loved by consumers all over the world.

About the Consorzio of Conegliano Valdobbiadene Prosecco Superiore D.O.C.G.  
The Consorzio is a private body created to represent vine-growers, winemaking companies and bottlers from Conegliano Valdobbiadene and to safeguard the standards of what are now the D.O.C.G. criteria in crafting wines of the highest quality and distinct provenance. Their work is focused on three major areas: protection, promotion and sustainability. They improve sparkling production methods, provide assistance and training and supervise all stages of winemaking to guarantee the quality of this outstanding, Italian viticultural region. Prosecco Superiore exports to over 130 countries. 

Created in 1969, Conegliano Valdobbiadene Prosecco Superiore was one of the first Italian appellations to earn D.O.C recognition, obtaining the D.O.C.G. status in 2009. These sparkling wines come from the historic area of Prosecco production, a unique, hillside terroir that was recognized as a UNESCO World Heritage Site in 2019. Conegliano Valdobbiadene is situated in the northeast of Italy, between Venice and the Dolomites (at the foothills of the Alps), offering a mild, temperate climate ideal for grape growing, producing serious food wines with pairing versatility, showcasing a range of different styles, aroma and flavor characteristics. 
Connect with the Consorzio on FacebookTwitter and Instagram, or visit to learn more about the region and its sparkling wines. 

About Charles Communications Associates

Founded in 2003, Charles Communications Associates, LLC (CCA) is an independent creative marketing communications and public relations firm based in San Francisco, California, that helps local and global companies create, build, and launch brands. Recognized as one of the most effective marketing firms in the wine industry, CCA is also known for success in the gourmet, natural, and organic food and beverage categories, as well as for top shelf spirits and luxury products marketing. Please socialize with us @CharlesComm on Twitter, and @AlltheSwirl on Instagram and Facebook.

For interviews, imagery, or more information, please contact:  
Kimberly Noelle Charles at Charles Communications Associates: or (415) 701-9463.

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